At WWDC 2025, Apple once again took center stage to showcase its latest innovations and updates to the developer community. While the event was filled with excitement and anticipation, some developers were left wanting more, especially in terms of advancements in AI technology. Despite Apple’s promises to revolutionize apps for the AI era, there have been some notable letdowns in this regard.
One of the key areas where Apple has yet to deliver on its promises is in modernizing developers’ apps for the AI era. With the increasing importance of artificial intelligence in today’s tech landscape, developers were eagerly awaiting groundbreaking tools and technologies to help them harness the power of AI in their applications. However, Apple’s offerings in this area have fallen short of expectations, leaving developers with limited resources to fully leverage AI capabilities in their apps.
While Apple has made significant strides in AI with features like Siri and Core ML, there is still a long way to go in terms of providing developers with the tools they need to create truly innovative and intelligent apps. The lack of comprehensive AI development kits and frameworks has hindered developers’ ability to incorporate advanced AI functionalities into their apps, putting them at a disadvantage compared to competitors who have access to more robust AI tools.
Despite these AI letdowns, Apple took the opportunity at WWDC 2025 to acknowledge the vital role that developers play in the Apple ecosystem. With over 2 million apps on the App Store and billions of downloads each year, developers are the driving force behind Apple’s success in the mobile app market. Apple’s continued commitment to supporting and empowering developers was evident in the praise and recognition they received during the event.
In addition to highlighting developers’ contributions, Apple also addressed ongoing challenges related to the App Store, including recent battles over commission fees and app approval processes. These issues have been a source of contention between Apple and developers, with concerns raised about fairness, competition, and transparency in the App Store ecosystem. While Apple reiterated its commitment to providing a level playing field for all developers, the company also stressed the importance of maintaining a secure and trusted app environment for users.
Looking ahead, Apple’s focus on developers remains essential to driving innovation and growth in the Apple ecosystem. By addressing the shortcomings in AI technology and continuing to support developers with the tools and resources they need, Apple has the opportunity to empower developers to create even more impactful and intelligent apps for users around the world. As the tech landscape continues to evolve, Apple’s partnership with developers will be crucial in shaping the future of app development and AI integration.