The anticipation for the next iteration of Apple’s iconic iPhone series is building up as rumors swirl around the upcoming iPhone 17 lineup. With the expected launch of four models, including a new Air model, the tech world is abuzz with speculation.
Historically, Apple unveils its new iPhones in September, usually around the second week. Based on this pattern, we can tentatively mark our calendars for the announcement of the iPhone 17 series on or around September 9, 2025. Pre-orders typically open the following Friday, with devices shipping a week later.
As for pricing, details are still speculative, but it’s rumored that the Plus model will be replaced by the Air model. The expected price range for the lineup suggests a potential increase from previous models, with the Pro model possibly seeing a £100/$100 bump.
In terms of specs and features, all models are expected to sport LTPO displays, with varying RAM configurations. The front-facing camera is rumored to receive a significant upgrade to 24MP, while the Air model is expected to be impressively thin, featuring an ultra-thin OLED display and a smaller battery size.
When it comes to performance, all models are likely to be powered by Apple’s A19 chip, with the Pro Max variant boasting 12GB of RAM. Innovative cooling solutions, like vapour chamber cooling, are expected to be introduced across the lineup for enhanced performance.
The camera setup is anticipated to see improvements, with the front-facing camera getting a boost to 24MP and the Pro Max model potentially featuring three 48MP cameras. Battery and charging technologies are also set to see advancements, with electrically-induced battery removal being introduced.
Software-wise, the iPhone 17 series is expected to debut with iOS 19, bringing new features and enhancements. AI integration and potential collaborations with Google Gemini could bring further innovations to the operating system.
With each new detail that surfaces, the excitement around the iPhone 17 series continues to grow. Stay tuned for more updates as we eagerly await the official unveiling. And while we anticipate the future, don’t forget to explore the current iPhone 16 series and the best deals available.